Discovery of the Week: Area

In fall of 2013, a new line joined the ranks of the women's fashion industry: Area, a collection joining the talents of two designers who met while getting their masters degrees at Parsons. "A design studio specializing in textile manipulation," their spring 2015 collection has me wowed. With striking architectural lines, innovative fabric choices and beautiful details, this is a new line that is already making waves. Garnering national press and an exclusive showing of the line at Opening Ceremony, this is one brand I can't take my eyes off of.